North Vancouver Small Business Series

Together with Capilano University Continuing Studies and Executive Education (CSEE), we’ve developed a series of workshops to help your small business grow. This term, our workshops zero in on what your small business can do in the digital space to get the most out of your online channels. Learn to better identify your audience and how to attract them with specific search techniques such as local search, as well help your small business grow using Instagram.

The following workshops are included as part of this bundle:

FEB 5: How to Create Instagram Content and Build Your Online Community

Are you looking to increase awareness of your small business with Instagram? In this two-hour, hands-on workshop at CapU Lonsdale, instructor Julie Sheldon shows you step by step how to target, attract and grow your following with the right people using Instagram best practices.

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MAR 4: Why Your Small Business Needs a Digital Strategy

You don’t need a big budget to establish an effective online presence that attracts customers.
In this 2-hour workshop at the new CapU Lonsdale campus, learn how a well-developed digital marketing strategy can help save you time, allocate your budget more effectively and better focus your online efforts.

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APR 1: Get Found Online with Local SEO 

According to a Google/Ipsos study, 88% of people who conduct a local search on their smartphone, visit a related store within a week. In this workshop, you learn how local search engine optimization (Local SEO) is one of the most powerful ways for your small business to attract customers who are in your own backyard.

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